Soft Copy: Yes
Downloadable File: Yes
Course: Master of Business Administration
Q&A of Ignou Mba MS-11 Solved Assignment 2016
Q. What do you understand by a 'Mission Statement'? Can there be a strategy without a
mission statement? Justify giving examples.
Q. What determines the intensity of competition as per Porter’s Model? Identify the hey
strategic factors of the firm you are acquainted with, in its external environment.
Q. Describe corporate culture. Do you think that a corporate culture can be changed? Justify
your answer with the help of suitable examples.
Q. Explain with the help of relevant examples expansion through integration.
Q. Suppose you are a Manager (Strategy). Try to develop a model for evaluation and control
process of your organization.
Product Details: MS-11 Solved Assignment 2016
Univ: Indira Gandhi National Open University
Course: MBA (Master of Business Administration)
Session: July - Dec 2016
Mba Ignou Solved MS-11 Assignments - Old Sample Answers
Q. What do you understand by Organizational climate?
Answer. As defined by Harrison and Shirom (1999: 263), organizational climate is the term for ‘members’ perceptions of organizational features like decision-making, leadership and norms about work’........ The organizational climate is intentionally developed and maintained by management. It mainly consists of the way that individuals treat each other up and down the line........... When Thomas J. Watson Sr. started IBM, he presented the three core values of the company. These values-excellent products and services, excellent customer service, and respect for the individual-would determine the way forward for IBM, eventually turning it into the biggest and most respected computer company on the planet......... Climate distinguishes one workplace from another. Although two companies may share the same goals, the climate of the two organizations could be very different. The employees’ perceptions of their work and their workplace influences their attitudes. Attitudes influence individual motivation. Motivation impacts job performance. Therefore, climate influences performance on the job.......
Q. What is cost leadership?
Answer. Businesses which select a cost-leadership strategy offer relatively standardised products with features which are acceptable to customers--in other words, with a minimum level of differentiation--at the lowest competitive price. This implies that organizations offer standardized products to an industry's typical customer. Clients receive value when a company successfully implements a cost leadership strategy. One example is Sears which was once a cost leader with a powerful mail-order business, then stores like Kmart took the lead with the big-box model, and Wal-Mart has since become one of the most successful cost leaders of all time........ Putting into action and maintaining a cost leadership strategy means that a company must think about its value chain of primary and secondary activities and effectively link those activities, if it is to be successful. The critical focus in effectively employing a cost leadership strategy is on efficiency and cost reduction, regardless of the value-creating activity..... A business which successfully implements a cost leadership strategy can earn above-average profits even when the five competitive forces are strong.
Rivalry with Existing Competitors: Having this lowest cost position ensures that a company's competitors will be reluctant to compete based on price because, in case of a price war, the low cost company will continue to generate profits after its competitors compete away their profits.
Bargaining Power of Suppliers: As they have attained the lowest cost position in the market, the cost leadership strategy makes it possible for a business to absorb a higher level of cost increases from powerful suppliers before it must raise prices demanded from consumers. This may allow the company to be alone among its rivals in earning above-average returns. On top of that, a low-cost leader which also has a prominent market share may be capable to force suppliers to reduce prices or to hold down the level of price increases, and thus limit the power of suppliers.
Possible Entrants: Businesses correctly pursuing cost leadership strategies usually produce and sell in bulk to earn above-average returns. And, having a continuous focus on efficiency and reducing costs, low-cost leadership firms create barriers to entry. New entrants must either enter the industry at a giant scale (large enough to get similar economies of scale as the next lowest cost company) or be happy with average profits until they move adequately far down the experience curve to match the efficiencies of the low-cost leader. Email or call us to to get Mba Ignou MS-11 Solved Assignment 2016 of Strategic Management
Q. Write a short note on SWOT analysis.
Answer. A SWOT analysis is a structured planning technique employed to assess the strengths, weaknesses, opportunities and threats associated with a project or in a business venture.... It is based on the logic that an effective strategy increases a business’s strengths and opportunities but at the same time reduces its weaknesses and threats.
Opportunities: An opportunity is a key favourable situation in the firm’s environment. Key trends represent one source of opportunity. Identification of a formerly ignored market segment, changes in competitive or regulatory circumstances, technological changes, and improved buyer or supplier relationships might present opportunities for the business.
Weakness: A weakness is a limitation or shortage in resources, skills, and capabilities which greatly hinders effective performance. Facilities, financial resources, management capabilities, marketing skills, and broad image could possibly be causes of deficiencies. It could be utilized in at least 3 ways in strategic choice decisions. The most prevalent application offers a logical framework guiding systematic discussions of the business’s situation, alternative strategies, and eventually, the choice of strategy. The main point is that systematic SWOT analysis ranges across every aspect of a firm’s situation. For that reason, it offers a dynamic and useful framework for picking a strategy.